Chloe Avery, longtime culinary producer for Love Productions, the production company behind The Great British Bake Off, passed away August 22, 2022, after a valiant battle with cancer.
Her brother, Henry, shared the news to Avery’s Facebook page saying:
“My name is Henry, I am Chloe’s brother and I’m writing this because Chloë can’t. On Monday the 22nd of August at 23:15 Chloë passed away after a tireless battle against Cancer that started back in December last year, our Mum and Dad and I were with her in our family home in Cornwall.”
Henry wrote that Chloe was first diagnosed with an unspecified cancer in December and was told she only had 2 weeks to live and wasn’t well enough to receive treatment. She started chemotherapy the following day, but “a few weeks ago the cancer got too clever for the treatments available to Chloe.”
“Throughout this, Chloë remained adamant that she would get better and put this all behind her. There will be so many of you reading this now that won’t have even known she was unwell, but that was how she wanted it to be. Chloë wanted to reappear after this, healthy and strong with her baby boy and simply say when asked that ‘2022 had been a tough year,” Henry wrote.
Chloe Avery is survived by her partner James, her son Josh, her brother Henry, her parents and numerous friends that she loved.
Many of those friends shared memories of the late producer on her brother’s post who described her as kind, loyal, thoughtful, intelligent & always positive. “Don’t think I ever saw her without a smile on her face,” one friend wrote.
Chloe Avery was a vital part of the success of The Great British Bake Off as its longtime culinary producer.
She also worked in the same role for some of the show’s spinoffs, including The Great American Baking Show. As culinary producer, her role was to determine the Signature and Showstopper challenges for each episode, as well as make sure that each baker had the ingredients and supplies needed for their bakes. Chloe’s attention to detail and desire to see the bakers succeed likely went unnoticed by viewers, but rest assured that The Great British Baking Show wouldn’t have been the phenomenon that it was without the magical touch of Chloe Avery.